The problem with Boris is the “Messaging”….over promising and under delivering…..

Although some of us have a lot to thank Boris for he is, I’m afraid, not a leader for our time.

I was listening to Times columnist Melanie Phillips on the radio today and she summed up the public mood about Boris absolutely…..she said:

“The problem that Boris has is that nobody believes him. People don’t take him seriously because he has not taken the whole thing [the pandemic] seriously enough. People can see that he is trying to do something incredibly difficult and we must be generous to all these politicians who are trying to balance the damage to the economy against the damage to people’s lives and health. The problem with Boris is that he has never managed to understand that he can’t just hover between the two – he has to make a choice. It is absolutely baffling that only a couple of days ago he was saying that children MUST go back to school while WE all knew then – and for weeks previously – what was coming [increased infection] after the five days over Christmas when the rules were relaxed.

If this virus was so dangerous why on earth was there any relaxation of the rules? Its this constant preferment of short term popularity and pandering to the fact that ‘We can’t expect the public the public to go along with this‘…. If you are our national leader you must persuade the public to go along with it, make it absolutely clear that this is incredibly serious by consistency of message, the tone you use, the lack of contradiction in the restrictions you are introducing and that’s the way you build up trust. Without trust you don’t get compliance and without compliance you don’t defeat this virus“.

Rob Little
“I think that sums up the public mood at the moment…..”
Let’s Tour England !